For 90% of French people, e-commerce is a valuable ally!

Research conducted by the Toluna Harris Interactive Institute for Fevad has revealed that the majority of French people believe that e-commerce is a way to save time. E-commerce has emerged as the preferred solution for consumers, and this survey tells us that it saves them time and that they also see it as a way to connect with others.

More and more French people recognize the advantages of e-commerce, as 92% of them answer in the affirmative to the question "Does e-commerce allow you to save time? This is even more true among 25-39 year olds, CSP+ and frequent cyber-buyers, where this figure reaches 95%.

The French are increasingly interested in finding a work-life balance, and this study reveals that e-commerce can save them a lot of time.

 

Save time with e-commerce

Surveys show that e-commerce saves us valuable time and most people spend it with family or friends (54%). The 25-34 and 35-49 year olds are even more likely to do so (59% and 61%). We can therefore say that e-commerce has a positive impact on sociability! It allows them to carry out cultural or leisure activities offline for 39% of them. 

Parisians and 15-24 year olds are at the top of those who take advantage of it the most to do more cultural and leisure activities offline. About 21% of respondents say they use their free time to focus more on their work or studies. This trend is particularly pronounced among young people aged 15 to 25, more than half of whom say they use the time they save through e-commerce to work. People can now spend less time shopping and more time relaxing and enjoying themselves with family and friends.

 

What are the advantages of e-commerce?

If you are a merchant or business owner, you may already be familiar with e-commerce. If you've never heard of it, you should know that e-commerce is a great way to sell products and services online and interact with your customers. What are the benefits of this type of business? First of all, it allows you to reach a wider and more diverse audience. You can sell your products to customers all over the world, which is fantastic for your business!

 

• Broaden your scope of action

E-commerce is the best option if you want to expand your market and sell outside of your local area! For instance, you can sell your goods online from anyplace in France, including Paris. And if you want, even further away!

Everyone who wants to launch an online business has access to an infinite number of options thanks to e-commerce.

 

• Expand your customer base

With e-commerce, you can easily sell your products online without having to travel to find new customers. This is great because it saves you time and effort. Plus, you can expand your customer base, which means you can reach more people and increase your sales!

 

• Be more visible on the internet

You don't have to spend hours looking for the ideal things if you shop online; all you have to do is click the link. This helps you save time that you may use for other things.

 

• Eliminate transport costs

This allows you to focus on your business and ensure that you are selling quality products. No more customer returns and complaints.

 

• Communicate more easily with your customers

There are many benefits to e-commerce, and one of the most important is being able to interact more easily with your customers. This is especially important if you want to improve your site or your products. By collecting feedback and suggestions from your customers, you will gain valuable information that will help you improve your products and your site. You will be able to satisfy your customers and even surprise them!

 

How does e-commerce save time?

With the advent of e-commerce, it has become much easier and faster to find exactly what you want without having to leave the comfort of your home! Buying products online is so much faster than going to a physical store. No more driving around, looking for a parking space, or standing in line for hours - just find the product you want and place your order. Plus, you'll find products at lower prices than in stores!

 

• Access to the online store at any time

Online shopping is great! You can access it at any time and order your products even when the stores are closed, for example overnight. It's very convenient and allows you to browse and order 24 hours a day, 7 days a week!

 

• Evaluate products before you buy

If you have a lot on your plate and don't have time to check everything out, you can rely on what other customers say about the product you want to buy. For example, looking at the number of people who have bought this product is a great way to make sure you are making the right choice!

 

More than a quarter of respondents believe that product quality and variety of options available are important factors, followed by ethical values (13%) and ecological values (12%).

E-commerce is a real benefit for consumers! With tools such as multi-criteria search, filters, geolocation and automatic recommendation, it's easier to find what you're looking for and you save time! In addition, online payment and in-store pick-up are services that save even more time. No wonder that 9 out of 10 French people see e-commerce as a precious time saver!

 

Do you have a digital project?

Esokia is a digital agency specialized in the development and maintenance of e-commerce websites. Our team of experts has extensive experience in designing, building and maintaining websites for a variety of clients in different industries. 

We will work with you every step of the way, from planning to launching your website. Whether it's a showcase website, an online store or a mobile application, Esokia will do everything possible to provide you with a quality final product. Esokia also offers maintenance and hosting services to keep your website performing at its best.