Choose the PrestaShop CMS for your online shop!
We offer PrestaShop custom development services that will allow your business to reach a wider audience. Our team of experts can customize your PrestaShop e-commerce site taking into account the specific needs of your business and the graphic charter of your brand.
Whether it's just for a modification or the creation of your entire online store, our professional web developers are ready to help you. Moreover, our specialists have the expertise to migrate your shop to the latest version of this e-commerce platform.
What is PrestaShop?
PrestaShop is an open source content management system (CMS) created in 2007 that is well known for its ease of use and management. It is also described as an intuitive and very easy to install platform.
E-commerce software offers many tools that allow companies to properly manage their future digital transformation. PrestaShop is an e-solution characterized as adaptable, scalable and very complete.
The platform has also set up a marketplace: PrestaShop Addons, which offers for sale many modules, logos, various and varied themes as well as documents that allow a better customization of the website and that adapt directly with the software.
The CMS has become one of the world leaders, especially in Europe, for e-commerce thanks to its numerous awards. In 2014, PrestaShop was elected to the first place of the People's Choice CMS Award in the categories "Best e-commerce solution dedicated to SMEs" and "Best e-commerce solution dedicated to businesses".
PrestaShop, an efficient e-commerce solution without any complexity
A 100% customizable digital shop
By going through the platform, you will be the owner of your shop and therefore you will have access to different tools for analyzing data about your customers. This will allow you to get to know your customers better and to find new strategies to keep their loyalty.
By using the various native features of the CMS, you will be able to create your personalized online store according to your tastes.
A platform that requires low investment
One of the many advantages of this software is that it is free to install.
However, it may require some investment on the part of the company for any paid modules or themes it may need. It will also be necessary to foresee the costs for the web hosting of your website.
An intuitive and simple platform
The administration interface is very intuitive and will allow you to manage the additional modules of your site as well as all the updates required by the software.
The platform also allows simple management thanks to powerful integrated tools that will help you grow in the market.
PrestaShop regularly talks about the fact that the user experience of a site must be perfect. Indeed, you must develop a user interface that will increase the conversion rate of your potential customers.
PrestaShop highlights its many innovative features that will elevate your website. For example:
- To boost your sales you can highlight promotions or create coupons.
- For the management of your catalogue, you have at your disposal an automatic product generator, stock management and follow-up, supply management, etc.
- Alternative payment methods: there are many choices such as cheques, bank transfers, by credit card, with a prepaid card, at the time of delivery or by subscription.
- Access to multi-shop management thanks to a single back-office, with specific management for each shop, invoices for each shop and also a theme configuration for each shop.
The back office administration also offers you a wide range of indispensable features for online business such as :
- The management of your company's employees thanks to the different avatars that allow the management of their profiles and their access rights on the site.
- A personalization of your invoices: according to taxes, currencies, and if you have several shops you can create different invoices according to each one.
- You can choose the display language for the back office of your online shop.
- One-click update: it is instantaneous and requires very little waiting time to be installed.
An adaptation for mobiles
Mobile adaptation is no longer an issue as m-commerce is in vogue at the moment. All companies must therefore adapt their website so that it can be read correctly on our phones or tablets.
The platform has therefore developed the PrestaShop Mobile module that allows you to choose the parameters directly from Prestashop such as the start screen, the application icon or the interface style.
What are the limits of CMS PrestaShop?
Esokia and its team of experts will guide you throughout your e-commerce transformation process, from the creation and development of your site to the choice of the best hosting for it !
Unlike its competitor WooCommerce, which has a better ability to manage the referencing of sites, Prestashop has the disadvantage of having referencing tools that are not sufficiently developed. Our team specialized in Inbound Marketing will improve your SEO strategies to enable you to better position yourself on search engines looking for greater visibility with future consumers.
To keep your site running smoothly, we also offer Third Party Application Maintenance (TMA) services to fix bugs and also make updates either for the software or in relation to your products or services.